Thursday, November 24, 2022 ( 4 pm - 6 pm)

IN PERSON AND VIA WEB
Digital storytelling: skills, techniques and strategies for storytelling

The Westin Palace Piazza della Repubblica, 20 - 20124 MILANO

Today communication takes place mainly through digital media, a virtual dimension with its own characteristics. The instinct is in fact to translate  strategies validin physical communication into virtual communication, a choice that is not always correct and can have a significant impact on communicative effectiveness. In digital communication, for example, the role of narration is increasingly important and, with it, a careful use of images, essential to raise interest and create a common thread that guides the speaker, creating an interesting and effective story.

How to talk in the digital world and make the story effective? What kind of narrative tools and strategies to adopt both personally and at company level to be effective in the digital world?

During this meeting, through the experiences of experts from the world of digital communication and photography, we will explore different narrative approaches, suitable for the digital world, drawing useful ideas to become better communicators both at the company level and at the personal level.

  • Sara Munari, Photographer and author, will show us how to exploit the narrative through images, a fundamental element in digital communication. We will discover three different approaches to storytelling "by images", to better understand how to use visual support and what impact it has on communication
  • Rudy Bandiera, Author and expert of digital communication, will explain us how to approach communication in the digital world, developing skills, techniques and strategies, and always having in mind the thread of the narrative to tell and tell the best in the company.

Speakers

Gli Autogol

Trio comico nativo digitale

Rudy Bandiera

Author and Digital Communication Expert

Sara Munari

Photographer and author

Programme

November 24, 2022
4 pm - 5:30 pm Speech by
Sara Munari

Speech by
Rudy Bandiera
5:30 pm - 6 pm Debate

Meeting documents

Nota informativa

IN PERSON AND VIA WEB
Digital storytelling: skills, techniques and strategies for storytelling

Nota informativa

Kit

IN PERSON AND VIA WEB
Digital storytelling: skills, techniques and strategies for storytelling

Kit

Documents

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Presentazione di Sara Munari

Sara Munari

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Presentazione de Gli Autogol

Gli Autogol

Piemme

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Presentazione di Rudy Bandiera

Rudy Bandiera

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Storytelling a chi? Guida pratica per fotografi cantastorie

Sara Munari

Emuse

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

La furia delle immagini. Note sulla postfotografia

Sara Munari

Einaudi

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Il calcio (non) è una cosa seria

Gli Autogol

Piemme

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Pallonate spaziali

Gli Autogol

Mondadori

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Storia Buffa dello sport

Gli Autogol

Mondadori

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Condivide et impera #reloaded. Reti sociali, influencer e digital PR. Come si costruisce la reputazione online

Rudy Bandiera

ROI

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Sapiens. Da animali a dèi: Breve storia dell'umanità

Yuval Noah Harari

Bompiani

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Homo Deus: Breve storia del futuro

Yuval Noah Harari

Bompiani

<cite></cite><data><small>IN PERSON AND VIA WEB<br></small></data>
Digital storytelling: skills, techniques and strategies for storytelling

Il signore delle mosche

William Golding

Mondadori

Video of the meeting